HIRU
Your new cycling technical and customizable apparel brand
Drawning from Orca´s technical fabric knowledge and Orbea´s long history of excelence in the cycling world, HIRU brings its own brand of cutting edge, high performance cycling apparel.
Aerodynamics, comfort, waterproofing, heat management or durability. By choosing the highest quality modern materials and accepting no compromises, HIRU improves every ride.
The best materials alone aren't enough if the fit isn't perfect. Elastic materials and clever seams are matched with careful anatomic designs and thousands of hours of testing.
The highest levels of competition accept no compromise. Here any weakness is quickly discovered and to reach the top must be overcome, no matter how testing the conditions. When you buy HIRU you are buying a product which has been raced and tested by our riders across all diciplines and in all weathers.
Real world testing is different from competition, it is more subtle and improvements are identified over countless adventures as the kilometers add up through heat, cold, wind and rain.
Our passionate team and wider family of ambassadors ride thousands of kilometers in every garment during the development process. Many designs and materials don't make it, only those few that do are deemed good enough for HIRU.
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Cycling moves us
We are in your group, with you on the descents, we share your trails.
The highest quality products, made in Europe, matched with the highest levels of service.
Experts in the customization of your equipment for an event, club or group of friends
Road, gravel or mountain: no matter what you ride, we have you covered.
Lightweight and aerodynamic apparel focused on maximum performance for racing and competition.
To shave those seconds from the stopwatch, you need technologies aimed at lighter, more aerodynamic apparel that performs in any weather condition, letting you focus on your best performance yet.
Heat treatment of the seams ensures the tightest seal possible, preventing air or moisture from penetrating.
Overlock stitching on the seams smooths these panels, ensuring greater elasticity and improved aerodynamics.
Waterproof rating of 10,000+ mm, heat-sealed seams and waterproof zipper.
Designed for the demands of each ride, employing only the best materials. Ligher chamois save weight for shorter rides, or choose extra comfort for those longer adventures.
Hybrid Cell System. 200kg/m3 insert that provides extra support for rides up to 10 hours.
Custom personalized, quality kit for your event or club. With HIRU it is easy! Our design team can help create the style that best suits your group, club or event and a wide range of clothing can be personalized.
New SS 2022 Orbea by Hiru Collection
Hiru has once again teamed up with Orbea to help you gear up for your next adventure. Introducing the new Orbea by Hiru Spring/Summer range, where technical, lightweight apparel works hard on every ride.
Explore the collectionNew Orbea Factory Team 2022 collection
At Hiru, we design apparel for passionate cyclists, because we understand that excellence is everything. That’s why we've teamed up with the Orbea Factory Team once again to develop their new kit.
Explore the collection
Every product that earns the HIRU name goes through countless kilometers of testing in all conditions. Many designs and materials don't meet our standards, and only the very best make it.
Do you ride with maximum intensity throughout the year, regardless of conditions? We’ll be launching our Hiru Test Team program soon and want you to become one of our product testers.
Create your account and be the first to hear about HIRU’s latest news.
Join our HIRU Test TeamWe are looking for passionate cyclists, who ride hard no matter the conditions. Why not joing us?
