New 2022 fall/winter collection
HIRU
Collection
The perfect clothes, whatever the conditions
New collection, three main ranges: Core, Advanced and Lab. Discover the range that best suits your needs and your discipline and suit up with HIRU on your next ride.
LAB
Lightweight and aerodynamic apparel focused on maximum performance for racing and competition.
Lab Jacket
Taped shoulder seams, laser perforated pockets, DWR treatment, Plastotex membrane, reflective logos.
Shop now
Lab Thermal Bibshort
Suspenders, leg adjustment with silicone HIRU logo, DWR treatment, B-Tour curly thermal fabric.
Shop now
Technology drives performance
To shave those seconds from the stopwatch, you need technologies aimed at lighter, more aerodynamic apparel that performs in any weather condition, letting you focus on your best performance yet.
More features
DWR Treatment
Body maping
Dyed fabric
Wind proof
Bounded
Event membrane
Heat sealed
Heat treatment of the seams ensures the tightest seal possible, preventing air or moisture from penetrating.
Overlock seams
Overlock stitching on the seams smooths these panels, ensuring greater elasticity and improved aerodynamics.
Waterproof
Waterproof rating of 10,000+ mm, heat-sealed seams and waterproof zipper.
Personalization
Personalize your clothing for events, groups or clubs
Custom personalized, quality kit for your event or club. With HIRU it is easy! Our design team can help create the style that best suits your group, club or event and a wide range of clothing can be personalized.
Get inspired
Ride
Test
Ride
Test
You test we ride
Every product that earns the HIRU name goes through countless kilometers of testing in all conditions. Many designs and materials don't meet our standards, and only the very best make it.
With this goal, we created the HIRU Test Team, a group of riders who test all our products to guarantee their quality in real life situations. If you want to be part of the team, then stay tuned: the HIRU Test Team will be recruiting new members soon.